After years managing fast-paced craft cocktail bars, I finally gave up on struggling through dysfunctional point of sales systems. Instead of continuing to curse the designers who didn’t consult me when they made these products, I decided to become one of them.

Now I transform ideas into realities with user-centric thinking and research-based design. I love the challenge of juggling lots of moving parts and people, while always working towards a larger goal.

While I enjoy managing humans and agile workflows, my true loves are grammar, combustion engines, the ocean and mezcal.